With Punjabi-春色直播 musicians growing in popularity on a global scale, there's already a storied history of how the genre went from a relative niche to a formidable streaming force.
Here are five Punjabi songs made by artists based in Canada that offer insight into where the genre came from and where it's headed:
鈥淩omeo鈥 by Jazzy B
Many young Punjabi-春色直播 singers credit Jazzy B as one of their major influences growing up, and the title track off his 2004 album makes a case for why he鈥檚 so appealing. The Surrey, B.C.-based performer blends Spanish guitars, an electronic hip-hop beat and popular slang of the era 鈥 "shorty" is frequently dropped as a compliment 鈥 in what showcased how closely Punjabi and hip-hop could blend.
"So High" by Sidhu Moose Wala
An incredible bridge between traditional folk elements and modern hip-hop, this early Moose Wala track didn't just suggest his arrival on the scene, he proclaimed it himself. Rapping in Punjabi, he foreshadowed his prolific musical output and boasted about his "gangsta" style, all while he was a 24-year-old international student in Brampton, Ont. Moose Wala was killed five years after its 2017 release, but "So High" remains a milestone that continues to prove popular. Its music video has racked up more than 700 million views on YouTube.
鈥淓xcuses鈥 by AP Dhillon, Gurinder Gill and Intense
Building on their 2020 viral hit 鈥淏rown Mundae,鈥 Dhillon and Gill brought in fellow British Columbia performer Intense to craft an even bigger smash. Led by its dreamy hook, 鈥淓xcuses鈥 swept through India鈥檚 music scene, making the track India's most-streamed song on Spotify in 2022.
鈥淎dmirin鈥 You (feat. Preston Pablo)鈥 by Karan Aujla and Ikky
Punjabi music experts say the genre may need a few mainstream hits before it's taken seriously on a global scale, and that will likely take involvement from established stars in the English music scene. While experiments have happened outside Canada 鈥 one of them involved Sia singing in Punjabi with Indian star Diljit Dosanjh 鈥 there's one straight out of Toronto that works even better. Produced by Ikky, "Admirin' You" features Juno-winning 鈥淔lowers Need Rain鈥 singer Preston Pablo giving his Top 40 touch to a concise English verse that allows rising star Aujla the room to shine, performing a catchy hook entirely in Punjabi.
鈥淒rippy鈥 by Sidhu Moose Wala, Mxrci and AR Paisley
While the late Moose Wala's influence on the current wave of Punjabi music is incomparable, this posthumous release showcases just how far the genre has gone in a matter of years. With tight production by Mxrci and a pounding English verse from Paisley, the edgier example of Punjabi hip-hop soared up the Billboard Hot 100 Canada chart to a No. 9 debut last month.
This report by 春色直播was first published March 21, 2024.